Wisdom and knowledge sometime are using as synonymous, but they are not.

In a short search on dictionary is possible to find that wisdom is “the ability to discern or judge what is true, right or lasting”. In the other hand, knowledge is “the collect of information gained through experience, reasoning or acquaintance”.

On this way, wisdom is personal and it depends on the point of view, it is abstract. An individual can share your ideas, however it cannot make sure that the audience will have the same judgement.

Knowledge is different, there is no judgment, then it is impersonal, it is concrete, it’s possible to construct and share.

W2K means Wisdom to knowledge, because we create knowledge from wisdom that people have. On this way, we can better share and implement all of your ideas.

We strongly believe that ideas have to be constructed and shared, also, we will make all of our effort to do it.

Let’s construct your idea?